[01] GEO
Get recommended by AI, not just ranked by Google.
Generative engine optimisation — structuring your site and content so ChatGPT, Perplexity, and AI search actually cite you when buyers ask.
[02] What we deliver
AI visibility audit
We test how the major AI assistants describe your business today, and where they get it wrong.
Structured data
Schema markup that lets machines parse who you are, what you sell, and who you serve.
Answer-first content
Pages built to be quotable — clear claims, real specifics, and the context a model needs to cite you.
Entity & brand signals
Consistent naming, profiles, and third-party mentions, so AI systems connect your brand to your category.
LLM crawler access
Robots rules, llms.txt, and rendering checked so AI crawlers can actually read your site.
Monitoring
Regular re-testing across assistants to see whether your visibility is genuinely moving.
[03] How we work
01
Baseline
We record how AI assistants answer the questions buyers ask in your category today.
02
Diagnose
Structure, markup, and content reviewed for whatever stops a model citing you.
03
Structure
Schema, metadata, and crawler access fixed at the technical level.
04
Write
Content reworked into claims and answers a model can lift with confidence.
05
Re-test
We re-run the same prompts to measure whether you are being mentioned more often.
[04] Selected work
Recent search and content work — the technical foundation GEO builds on.
[05] Questions we get asked
What is GEO, and how is it different from SEO?
SEO optimises for a ranked list of links. GEO optimises for being cited inside an answer. When someone asks ChatGPT or Perplexity to recommend a supplier, no ranking page is involved — the model assembles an answer from sources it can parse and trust. GEO is the work of becoming one of those sources.
Can you really influence what AI says about my business?
Partly, and honestly not completely. What you can control is whether machines can read your site, whether your claims are specific enough to quote, whether your structured data states plainly who you are, and whether your business is consistently described across the web. Those are the inputs. No one can guarantee an output.
How do you measure it?
We record how the major assistants answer real questions in your category before we start, then re-run the same prompts afterwards. It is a visibility baseline rather than a ranking number, but it is measurable and repeatable.
Do I need GEO if I already do SEO?
They overlap but are not the same. Good SEO helps, because both depend on crawlable, well-structured content. GEO adds work SEO does not cover: schema depth, answer-shaped writing, entity consistency and crawler access for AI-specific bots.
What does GEO cost?
A visibility audit with a prioritised action list runs €600–€1,500. Implementation across structured data, content and entity signals runs €1,500–€4,000 depending on site size.